Oben Electric has made waves in India’s two-wheeler market with their O100 platform, designed to compete against petrol-powered 100cc bikes. Affordability, reliability and mass appeal all under Rs 1 lakh are hallmarks of success for this groundbreaking innovation from Oben’s R&D center; offering access to electric mobility to everyday commuters.
A Game-Changer for Mass Commuters
Oben Electric has set its sights on India’s 100cc segment, which accounts for nearly 30% of two-wheeler sales. Through their O100 platform, Oben plans to offer budget-conscious yet practical electric motorcycles perfect for city rides as well as rural commutes. By emphasizing cost efficiency while not cutting back on technology advancement, Oben is positioning themselves as key players in India’s EV revolution.
Modular and Future-Ready
What sets O100 apart is its modular design, which makes it adaptable for multiple variants and battery configurations. Oben’s LFP battery technology integrates with in-house developed motors, chargers and vehicle control units (VCUs) providing better performance, lower maintenance costs and long-term reliability – essential criteria for India’s price-sensitive buyers.
Affordability Meets Innovation
Madhumita Agrawal, founder and CEO of Oben Electric, highlights how the O100 platform was specifically developed to address real-world mobility needs. “Our aim is to offer an economical electric bike alternative comparable to petrol bikes while offering lower running costs and eco-friendly performance,” Agrawal states. Unlike Oben’s earlier premium offerings such as Rorr and Rorr EZ models, which focused more on premium features, O100 prioritizes economy and accessibility.
Expanding Reach
Oben Electric isn’t betting just on technology – they’re also expanding their presence across India with 100 showrooms by the end of 2018, targeting Tier 1, 2 and 3 cities and increasing ROI through wider availability of Oben’s electric vehicles to more people.
Launch Timeline
Launch Timeline Its Oben Electric anticipates that its O100 platform-based motorcycles will reach the market sometime during the second half of 2025, giving rise to expectations that Oben will rival existing petrol bikes in this global two-wheeler market.
FAQs
What is the price range of O100-based bikes?
Prices will begin below Rs 1 lakh, making them competitive with 100cc petrol bikes.
What is the range of these electric motorcycles?
Though exact figures have yet to be made available, Oben promises them will provide sufficient range for daily commutes.
Will Oben provide financing options?
Yes, Oben plans on teaming up with financiers in order to make electric vehicles even more accessible for consumers.
Final Verdict
Oben Electric’s O100 platform could mark an inflection point in India’s EV adoption. By offering affordable yet innovative engineering, Oben is making electric mobility accessible for millions – potentially making petrol bikes in India’s 100cc segment obsolete in no time at all!
